Big Spaceship
Big Spaceship is a New York creative agency founded in 2000 by Michael Lebowitz that has spent much of the last decade as social agency of record for brands such as the NFL and Starbucks, producing native storytelling at scale. It briefly rebranded as SPCSHP, was acquired by UK group MSQ in October 2024 and restored the Big Spaceship name in 2026. Nobody pays to be ranked.
Why it’s hereWebby-winning NFL social work and Cannes Grand Prix history; a long-running social AOR for major US brands. Ownership: MSQ (acquired 2024). Number 11 of the social media companies in the US.
Who leads itTaryn Crouthers, Chief Executive Officer.
Work they can showChase. NBA-related campaign for Chase. Paze. Campaign work for Paze.
Estimated: $4,000–$12,000/mo, typical for US social media retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
A fit forLarge consumer brands that want social-first, culturally timed creative and integrated campaigns from a New York agency within the MSQ network.
- Based in
- New York, NY
- Founded
- 2000
- Team size
- 51–200 people
- Led by
- Taryn Crouthers, Chief Executive Officer
- Known for
- social and native storytelling · creative technology · brand social AOR · sports and entertainment
- Named clients
- NFL, HBO, Chase, Starbucks, Paze, Tia
- Best for
- Large consumer brands that want social-first, culturally timed creative and integrated campaigns from a New York agency within the MSQ network.
- Estimated cost
Estimated: $4,000–$12,000/mo, typical for US social media retainers; not a quote.
Typical industry estimate, not a quote from any firm on this list.
- Office
- 50 W 23rd St, 8th Floor · New York, NY · 10010
UpdatePart of MSQ; returned to the Big Spaceship name in 2026 after a period operating as SPCSHP.
Sources bigspaceship.com, adage.com, morningstar.com, prnewswire.com · LinkedIn ↗
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